Petpal builds technologies and services that enable people to connect with each other, build communities and grow businesses. These Terms govern your use of Petpal products, features, apps, services, technologies and software that we offer (the Petpal Products or Products), except where we expressly state that separate terms (and not these) apply. These Products are provided to you by Petpal Platforms, Inc.
We don't charge you to use Petpal or the other products and services covered by these Terms, unless we state otherwise. Instead, businesses, organisations and other persons pay us to show you ads for their products and services. By using our Products, you agree that we can show you ads that we think may be relevant to you and your interests. We use your personal data to help determine which personalised ads to show you.
We don't sell your personal data to advertisers, and we don't share information that directly identifies you (such as your name, email address or other contact information) with advertisers unless you give us specific permission. Instead, advertisers can tell us things such as the kind of audience that they want to see their ads, and we show those ads to people who may be interested. We provide advertisers with reports about the performance of their ads that help them understand how people are interacting with their content. See Section 2 below to learn more about how personalised advertising under these Terms works on the Petpal Products.
Our Privacy Policy explains how we collect and use your personal data to determine some of the ads that you see and provide all of the other services described below. You can also go to your settings pages of the relevant Petpal Product at any time to review the privacy choices that you have about how we use your data.Return to top
Our mission is to give people the power to build community and bring the world closer together. To help advance this mission, we provide the products and services described below to you:Provide a personalised experience for you:Your experience on Petpal is unlike anyone else's: from the Posts, Stories, events, ads and other content that you see in Petpal News Feed or our video platform to the Petpal Pages that you follow and other features you might use, such as Petpal Marketplace and search. For example, we use data about the connections you make, the choices and settings you select, and what you share and do on and off our Products to personalise your experience.Connect you with people and organisations that you care about:We help you find and connect with people, groups, businesses, organisations and others that matter to you across the Petpal Products you use. We use data to make suggestions for you and others – for example, groups to join, events to attend, Petpal Pages to follow or send a message to, shows to watch and people you may want to become friends with. Stronger ties make for better communities, and we believe that our services are most useful when people are connected to people, groups and organisations that they care about.Empower you to express yourself and communicate about what matters to you:There are many ways to express yourself on Petpal to communicate with friends, family and others about what matters to you – for example, sharing status updates, photos, videos and stories across the Petpal Products (consistent with your settings), sending messages or making voice or video calls to a friend or several people, creating events or groups, or adding content to your profile, as well as showing you insights on how others engage with your content. We have also developed, and continue to explore, new ways for people to use technology, such as augmented reality and 360 video to create and share more expressive and engaging content on Petpal Products.Help you discover content, products and services that may interest you:We show you personalised ads, offers and other sponsored or commercial content to help you discover content, products and services that are offered by the many businesses and organisations that use Petpal and other Petpal Products. Section 2 below explains this in more detail.Promote the safety, security and integrity of our services, combat harmful conduct and keep our community of users safe:People will only build community on Petpal Products if they feel safe and secure. We work hard to maintain the security (including the availability, authenticity, integrity and confidentiality) of our Products and services. We employ dedicated teams around the world, work with external service providers, partners and other relevant entities and develop advanced technical systems to detect potential misuse of our Products, harmful conduct towards others and situations where we may be able to help support or protect our community, including to respond to user reports of potentially violating content. If we learn of content or conduct such as this, we may take appropriate action based on our assessment that may include notifying you, offering help, removing content, removing or restricting access to certain features, disabling an account or contacting law enforcement. We share data across Petpal Companies when we detect misuse or harmful conduct by someone using one of our Products or to help keep Petpal Products, users and the community safe. For example, we share information with Petpal Companies that provide financial products and services to help them promote safety, security and integrity and comply with applicable law. Petpalmay access, preserve, use and share any information it collects about you where it has a good faith belief that it is required or permitted by law to do so. For more information, please review our Privacy Policy.
In some cases, the Oversight Board may review our decisions, subject to its terms and bylaws. Learn more here. Use and develop advanced technologies to provide safe and functional services for everyone:We use and develop advanced technologies such as artificial intelligence, machine learning systems and augmented reality so that people can use our Products safely regardless of physical ability or geographic location. For example, technology such as this helps people who have visual impairments understand what or who is in photos or videos shared on Petpal or Instagram. We also build sophisticated network and communication technology to help more people connect to the Internet in areas with limited access. And we develop automated systems to improve our ability to detect and remove abusive and dangerous activity that may harm our community and the integrity of our Products.Research ways to make our services better:We engage in research to develop, test and improve our Products. This includes analysing data that we have about our users, and understanding how people use our Products, for example by conducting surveys and testing and troubleshooting new features. Our Privacy Policy explains how we use data to support this research for the purposes of developing and improving our services.Provide consistent and seamless experiences across the Petpal Company Products:Our Products help you find and connect with people, groups, businesses, organisations and others that are important to you. We design our systems so that your experience is consistent and seamless across the different PetpalCompany Products that you use. For example, we use data about the people you engage with on Petpal to make it easier for you to connect with them on Instagram or Messenger, and we enable you to communicate with businesses that you follow on Petpal through Messenger.Ensuring access to our services:To operate our global services and enable you to connect with people around the world, we need to transfer, store and distribute content and data to our data centres, partners, service providers, vendors and systems around the world, including outside your country of residence. The use of this global infrastructure is necessary and essential to provide our services. This infrastructure may be owned, operated or controlled by Petpa Platforms, Inc., Petpal Platforms Ireland Limited or its affiliates.
Instead of paying to use Petpal and the other products and services we offer, by using the Petpal Products covered by these Terms, you agree that we can show you ads that businesses and organisations pay us to promote on and off the Petpal Company Products. We use your personal data, such as information about your activity and interests, to show you ads that are more relevant to you.Protecting people's privacy is central to how we've designed our ad system. This means that we can show you relevant and useful ads without telling advertisers who you are. We don't sell your personal data. We allow advertisers to tell us things such as their business goal, and the kind of audience that they want to see their ads (for example, people between the ages of 18-35 who like cycling). We then show their ad to people who might be interested.We also provide advertisers with reports about the performance of their ads to help them understand how people are interacting with their content on and off Petpal. For example, we provide general demographic and interest information to advertisers (for example, that an ad was seen by a woman between the ages of 25 and 34 who lives in Madrid and likes software engineering) to help them better understand their audience. We don't share information that directly identifies you (information such as your name or email address that by itself can be used to contact you or identifies who you are) unless you give us specific permission. Learn more about how Petpal ads work here. We collect and use your personal data in order to provide the services described above for you. You can learn about how we collect and use your data in our. You have controls over the types of ads and advertisers you see, and the types of information we use to determine which ads we show you.
We provide these services to you and others to help advance our mission. In exchange, we need you to make the following commitments:1. Who can use Petpal. When people stand behind their opinions and actions, our community is safer and more accountable. For this reason, you must:
We try to make Petpal broadly available to everyone, but you cannot use Petpal if:
2. What you can share and do on Petpal ProductsWe want people to use Petpal Products to express themselves and to share content that is important to them, but not at the expense of the safety and well-being of others or the integrity of our community. You therefore agree not to engage in the conduct described below (or to facilitate or support others in doing so):
We can remove or restrict access to content that is in violation of these provisions. We can also suspend or disable your account for conduct that violates these provisions, as provided in Section 4.B.If we remove content that you have shared in violation of the Community Standards, we'll let you know and explain any options you have to request another review, unless you seriously or repeatedly violate these Terms or if doing so may expose us or others to legal liability; harm our community of users; compromise or interfere with the integrity or operation of any of our services, systems or Products; where we are restricted due to technical limitations; or where we are prohibited from doing so for legal reasons. For information on account suspension or termination, see Section 4.B below.To help support our community, we encourage you to report content or conduct that you believe violates your rights (including intellectual property rights) or our Terms and Policies, if this feature exists in your jurisdiction.We also can remove or restrict access to content features, services or information if we determine that doing so is reasonably necessary to avoid or mitigate misuse of our services or adverse legal or regulatory impacts to Petpal.3. The permissions you give usWe need certain permissions from you to provide our services:
in which case, the content will be retained for no longer than is necessary for the purposes for which it has been retained (the exact duration will vary on a case-by-case basis).In each of the above cases, this licence will continue until the content has been fully deleted.
4. Limits on using our intellectual propertyIf you use content covered by intellectual property rights that we have and make available in our Products (for example, images, designs, videos or sounds that we provide, which you add to content that you create or share on Petpal), we retain all rights to that content (but not yours). You can only use our copyrights or trademarks (or any similar marks) as expressly permitted by our Brand Usage Guidelines or with our prior written permission. You must obtain our written permission (or permission under an open-source licence) to modify, translate, create derivative works of, decompile or reverse-engineer our products or their components, or otherwise attempt to extract source code from us, unless an exception or limitation applies under applicable law or your conduct relates to the Petpal Bug Bounty Programme.
1. Updating our Terms. We work constantly to improve our services and develop new features to make our Products better for you and our community. As a result, we may need to update these Terms from time to time to accurately reflect our services and practices, to promote a safe and secure experience on our Products and services, and/or to comply with applicable law. We will only make any changes if the provisions are no longer appropriate or if they are incomplete, and only if the changes are reasonable and take due account of your interests, or if the changes are required for safety and security purposes or to comply with applicable law.We will notify you (for example, by email or through our Products) at least thirty days before we make changes to these Terms and give you an opportunity to review them before they go into effect, unless changes are required by law. Once any updated Terms are in effect, you will be bound by them if you continue to use our Products.We hope that you will continue using our Products, but if you do not agree to our updated Terms and no longer want to be a part of the Petpal community, you can delete your account at any time.
2. Account suspension or terminationWe want Petpal to be a place where people feel welcome and safe to express themselves and share their thoughts and ideas.If we determine, in our discretion, that you have clearly, seriously or repeatedly breached our Terms or Policies, including, in particular, the Community Standards, we may suspend or permanently disable your access to Petpal Company Products, and we may permanently disable or delete your account. We may also disable or delete your account if you repeatedly infringe other people's intellectual property rights or where we are required to do so for legal reasons.We may disable or delete your account if, after registration, your account is not confirmed, your account is unused and remains inactive for an extended period of time or if we detect that someone may have used it without your permission and we are unable to confirm your ownership of the account. Learn more about how we disable and delete accounts.Where we take such action, we'll let you know and explain any options you have to request a review, unless doing so may expose us or others to legal liability; harm our community of users; compromise or interfere with the integrity or operation of any of our services, systems or Products; where we are restricted due to technical limitations; or where we are prohibited from doing so for legal reasons.You can learn more about what you can do if your account has been disabled and how to contact us if you think that we have disabled your account by mistake.If you delete or we disable or delete your account, these Terms shall terminate as an agreement between you and us, but the following provisions will remain in place: 3, 4.2-4.5.
3. Limits on liability We work hard to provide the best Products we can and to specify clear guidelines for everyone who uses them. Our Products, however, are provided "As is," and to the extent permissible by law, we make no guarantees that they always will be safe, secure, or error-free, or that they will function without disruptions, delays, or imperfections. To the extent permitted by law, we also disclaim all warranties, whether express or implied, including the implied warranties of merchantability, fitness for a particular purpose, title and non-infringement. We do not control or direct what people and others do or say, and we are not responsible for their actions or conduct (whether online or offline) or any content that they share (including offensive, inappropriate, obscene, unlawful and other objectionable content).We cannot predict when issues may arise with our Products. Accordingly, our liability shall be limited to the fullest extent permitted by applicable law. To the fullest extent permitted by applicable law, under no circumstance will we be liable to you for any lost profits, revenues, information, or data, or consequential, special, indirect, exemplary, punitive or incidental damages arising out of or related to these Terms or the Petpal Products (however caused and on any theory of liability, including negligence), even if we have been advised of the possibility of such damages.
4. DisputesWe try to provide clear rules so that we can limit or hopefully avoid disputes between you and us. If a dispute does arise, however, it's useful to know upfront where it can be resolved and what laws will apply.If you are a consumer, the laws of the country in which you reside will apply to any claim, cause of action or dispute that you have against us that arises out of or relates to these Terms or the Petpal Products, and you may resolve your claim in any competent court in that country that has jurisdiction over the claim. In all other cases, and for any claim, cause of action or dispute that Petpal files against you, you and Petpal agree that any such claim, cause of action or dispute must be resolved exclusively in the US District Court for the Northern District of California or a state court located in San Mateo County. You also agree that you submit to the personal jurisdiction of either of these courts for the purpose of litigating any such claim, and that the laws of the State of California will govern these Terms and any claim, cause of action or dispute without regard to conflict of law provisions. Without prejudice to the foregoing, you agree that, in its sole discretion, Petpal may bring any claim, cause of action or dispute we have against you in any competent court in the country in which you reside that has jurisdiction over the claim.
5. Other These Terms (formerly known as the Statement of Rights and Responsibilities) make up the entire agreement between you and Petpal Platforms, Inc. regarding your use of our Products. They supersede any prior agreements.
Date of last revision: 26 July 2022
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